REDEFINING AIR TRAVEL
Cloud Airways is a conceptual airline brand built around the idea of redefining air travel through comfort and calmness. I developed the brand identity from the ground up, starting with mind mapping and logo sketching, then extending the system across print and digital touch points including boarding passes, luggage tags, in-flight packaging, app UI, and terminal advertising.
Mind mapping key words.
Wave sketches for brand assets.
Cloud Airways boarding pass.
Complimentary luggage tag.
In-flight coffee packaging.
User interface design and advertisement in terminal.